4th 21 トランプ Caravan to the UAE

During the month of February, JETRO hosted once again the visit of the 4^th21 トランプ delegation to the UAE. This initiative was in relation to the MoU signed between the UAE’s Ministry of Economy and the Japanese Ministry of Economy, Trade and Industry (METI) for promoting 21 トランプ investment across UAE through its program “Japan-UAE SME Platform”.

21 トランプtion visited UAE from2^ndto 5^thFebruary 2020, and explored business opportunities of the emirates of Sharjah, Abu Dhabi and Dubai. 21 トランプtion was comprised of 13 Japanese companies from various sectors such as manufacturing, logistics, cosmetics, healthcare, IT and F&B.

On its first day, all the 15 members of 21 トランプtion gathered in Dubai and were briefed about the overview of the UAE economy and business from Mr. Masami Ando, Managing Director of JETRO Dubai & MENA; as well as about the legal issues from Mr. Masao Morishita of Nishimura & Asahi Legal Office. The following day, 3^rdFebruary, 21 トランプtion attended a business forum organized by Sharjah Chamber of Commerce, followed by a networking session and a site visits at the University City, Sharjah International Airport Free Zone (SAIF Zone) and Kingston Holdings FZC.

On 4^thFebruary, 21 トランプtion visited one of the world’s most sustainable urban communities and developed smart cities in UAE, the Masdar City in Abu Dhabi. After the visit, 21 トランプtion attended another forum organized by Abu Dhabi Chamber of Commerce. A site visits at Al Tayeb Distribution and Lulu Supermarket were also arranged during that day.

During their last day, 5^thFebruary, 21 トランプtion met business people from Dubai with the help of Dubai Exports team. Key industry sectors, investment climate, opportunities and incentives in doing business in Dubai were shared during the business forum. Each Japanese companies was given a time slot to present their products and services during the forum. A networking session was also arranged during that day where delegates had the opportunity to display their products and promote it to businessmen from Dubai. Right after the session, 21 トランプtion headed to one of the biggest free zones in the region, JAFZA. Finally, on their way back, 21 トランプtes toured to Dubai EXPO 2020 site, providing them the opportunity to see the preparations and expectations from the expo and Japan Pavilion.

The visit was very successful for JETRO received a positive feedback from the delegation. In addition to the essential information they have gathered on how to setup business in UAE, some companies were able to meet potential business partners.JETRO will continue this kind of initiative to support 21 トランプs expand their business overseas.